Personal Branding

The notion of branding is one of the most important and powerful concepts in business and marketing planning. However, when we think about branding we think about products and services offered by corporations, but a person can also be a brand.

You are your own brand. But do you have clear understanding of your identity and your work. Personal Branding will include a variety of exercises to define who you are and what you stand for.

As a result, you will define your brand, your purpose, your commitment to your clients, your world, yourself.

 

What You Will Learn

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History

How to define where you come from. What characteristics of your story serve as the building blocks for your life?

 
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Competence

How to define your field of competence. What do you do? What are the unique ways in which you do it?

 
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Archetype

How to define which story archetype best fits your personal story.

 
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Values

How to define the values that drive you. What are your defining gestures?

Length

2 hours

 

Format

Workshop for up to 10 participants

 
 

Audience

Managers, Directors, VPs

 
 
 

Category

Inspire

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Mine Conflict

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Personal Brand Impact